“When Sir approves it”. That was the answer I heard in a workshop, when asking a digital marketing team when they considered their job done.
As you can guess, this is not a formula for bottoms-up innovation. Truth is, there is no formula for innovation. You can only create the right conditions for it. Like a wild plant, innovation takes hold and flourishes in the right environment.
As leaders, we want our teams to drive innovation. We want the flow of ideas to reverse their established course, and go bottoms-up rather than top-down. Yet, as impatient achievers, we are also guilty of over-directing, and rewarding those in the ranks who follow our instructions with great precision.
Innovation demands that we let go, and not run our companies like a well-oiled machine. After all, people are more than machine parts, and if they only execute in accordance with their defined function, where will they find room to innovate?
Watch the next episodes of Indiginus Talks below, to learn why your culture may not be encouraging innovation.
The CEO’s dilemma – why is my team lacking in bottoms up innovation?
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